Our new research shows that an open data policy, platform connectivity, and portfolio size determine a brand’s online popularity. The study is available on MDPI's preprint server. Background Content marketing is increasingly important for online branding, particularly brand popularity. Brand…
The selection process for buying Tech products can be simplified by visualizing critical features. To enrich the content for product pages, Intel and Icecat collaborate regarding all Intel OEM's (original equipment manufacturer) by adding Intel Feature logos and Intel Fact…
